Aurora Festival

Overview

A festival identity — kinetic typography, generative posters and a site that pulses in time with the line-up.

Challenge

One brand had to cover the site, ticketing and social — and cut through an overcrowded festival season.

We designed a kinetic type system and generative backgrounds that respond to scroll, consistent from poster to phone.

First-wave tickets sold out faster than the previous year and the campaign picked up an industry award.

12k

tickets in 48h

4 days

brief to launch

3×

social reach

Demo project — all data is fictional and exists to showcase the template.