Monolith

Overview

A real-time 3D configurator — customers rotate the watch, swap materials and check out without leaving the scene.

Challenge

Sell a premium product online in a way that feels almost physical — with full personalization.

Real-time 3D with physically based materials (PBR), seamless variant switching and checkout built into the scene.

Personalization became the main reason to buy, and returns dropped thanks to a realistic preview.

+27%

product-page conversion

−19%

returns

live variants

Demo project — all data is fictional and exists to showcase the template.